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Armada Online Shop

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Armada Classic T-shirt black

Armada
Classic T-shirt black

29.90€22.90€
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Armada Union Insulated snow pant black grey

Armada
Union Insulated snow pant black grey

189.90€129.90€
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Armada Rankin Stretch snow jacket olive black

Armada
Rankin Stretch snow jacket olive black

289.90€
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Armada Aspect snow jacket blue grey

Armada
Aspect snow jacket blue grey

229.90€
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Armada Emmett Insulated snow jacket olive

Armada
Emmett Insulated snow jacket olive

189.90€
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Armada Lynx Insulated W snow jacket floral

Armada
Lynx Insulated W snow jacket floral

299.00€
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Armada Gateway snow pant olive

Armada
Gateway snow pant olive

159.90€
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Armada Gateway snow pant blue

Armada
Gateway snow pant blue

159.90€
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Armada Stadium Insulated W snow jacket turquoise green

Armada
Stadium Insulated W snow jacket turquoise green

259.90€149.90€
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Armada Stadium Insulated W snow jacket pink black

Armada
Stadium Insulated W snow jacket pink black

259.90€159.90€
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Armada Gypsum Insulated W snow jacket red white

Armada
Gypsum Insulated W snow jacket red white

249.90€149.90€
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Armada Whit W snow pant white

Armada
Whit W snow pant white

239.90€129.90€
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Armada Lenox Insulated snow pant red

Armada
Lenox Insulated snow pant red

199.90€119.90€
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Armada Gateway snow pant green

Armada
Gateway snow pant green

149.90€79.90€
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Armada Aspect snow jacket black

Armada
Aspect snow jacket black

249.90€229.90€
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Armada Aspect snow jacket maroon black

Armada
Aspect snow jacket maroon black

249.90€229.90€
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Armada Gypsum W snow jacket beige

Armada
Gypsum W snow jacket beige

259.90€239.90€
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Armada Helena Insulated W snow jacket maroon black

Armada
Helena Insulated W snow jacket maroon black

239.90€219.90€
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Armada Mantle Insulated snow jacket brown green

Armada
Mantle Insulated snow jacket brown green

249.90€139.90€
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Armada Helena Insulated W snow jacket black

Armada
Helena Insulated W snow jacket black

239.90€219.90€
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Armada Multiply fleece hoodie grey heather olive

Armada
Multiply fleece hoodie grey heather olive

79.90€
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Armada Emmett Insulated snow jacket black grey

Armada
Emmett Insulated snow jacket black grey

179.90€129.90€
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Armada Lynx Insulated W snow jacket maroon

Armada
Lynx Insulated W snow jacket maroon

271.96€
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Armada Carson Insulated snow jacket blue black

Armada
Carson Insulated snow jacket blue black

219.90€139.90€
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Armada Spearhead Stretch snow jacket black maroon

Armada
Spearhead Stretch snow jacket black maroon

254.96€
free shipping
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The future of skiing - Armada



Skiing changed in early 2000. Free-skiing made a comeback, inspired by snowboarding, skating, and the surf lifestyle. However ski manufacturers failed to respond to this trend. They continued to focus on ski racing. The free-skiing movement allowed for more freedom, more creativity. This new generation of skiers longed for a type of skiing cooperative -- technically, but also a feeling that would bring together free-skiers and their lifestyle together. It was time for a brand that embodied this.

Five skiers and a photographer from different parts of the USA, Canada and Europe got together. They were JP Auclair, Tanner Hall, JF Cusson, Julien Regnier, Boyd Easley, and Chris Connell aka OC. This crew adapted the team-based model of snowboarding and skate boarding and turned it into a ski brand.

They named their company appropriately: Armada. The first ski company exclusively run by athletes.

Why do we have Armada in our shop?

We consider ourselves a snowboard shop because we know about this sport. However as previously stated, free-skiing and snowboarding are closely related from a lifestyle standpoint. And free-skiers use snowboard brands all the same. We love the outerwear of this Californian brand that can be worn for any winter sport.

This info about Armada may interest you:
- The word Armada means "fleet of warships." The term is often used, however, for a group of people who have a common goal.
- the brand is headquartered in Costa Mesa, a Californian city where many important skate and surf companies are based